Budweiser Taps Social-Planning Startup Wendr for $25,000 Partnership at Ad Age Digital
When you're pitching a big brand, a good idea is a requirement. But energy, charisma and a little swag don't hurt. Sam Zises, CEO of the social-planning startup Wendr, proved that this afternoon at the Ad Age Digital Conference when A-B InBev -- maker of more than 200 beers, including Budweiser -- chose his company out of a competitor set of six to team up with the giant on a partnership worth up to $25,000.
#1 App for Planning Your Perfect Night
Forget the endless text message conversations that start with "Are you going out tonight?" Wendr lets you declare your intentions for the night (going out, open to suggestions, staying in) and share them with your friends. You can then specify what you want your night to look like and see who is interested in joining.